As a growing brand, it's important for a designer to showcase their collection to buyers and retailers in their target market. Donnella has 15 years organizing events, workshops and trade shows and has exhibited her clients at MAGIC, the ENK shows, Dallas Market Week, D&A and the Coterie. She'll offer helpful hints and tips to promote your brand successfully and optimize the opportunities presented at these trade venues. Donnella will also discuss the issues that could arise and ways to solve those problems before you hit the show!

In this webinar you will learn:

• The importance of selecting the right industry show for your brand
• Insight into the logistics every organizer should know, i.e.,travel, shipping, materials, staffing
• What to do at the event including your role, sales team training and booth etiquette
• How and what to plan as your pre/post follow-up, ways to analyze your expectations and feedback (assumptions are a crucial mistake many brands make)
• Q & A (send your questions ahead)
• A trade show planning sheet will be provided for download